We're experienced at working on websites, and web and desktop applications, with a range of User Experience services for each stage of your product development.
HRG and Red 24 wanted to improve the design and responsiveness of an application to globally track corporate travelers and high net-worth individuals, that would provide:
Review the current website content, its usability and provide an improved interface.
PHASE I: DISCOVERY
The first phase of the project involved a requirements gathering session to ensure internal stake-holder buy in, to dissect the brief and gain a clear objective of the deliverables.
PHASE II: ANALYSIS
The web application's content was audited for the existing functionality, documents, and structure, and this was complimented with a user expert review to identify key areas of improvement for the new application. The Portal into which the site was supposed to integrate underwent a review to identify how the new solution could be assimilated. Competitor and Gap Analysis helped to position the web application against the few available alternatives.
PHASE III: CONSOLIDATION
Based on the requirements gathered and interviews a website development plan was presented consisting of:
PHASE IV: REVIEW
The new design was reviewed and revised based on focus group comments until the application fit the brief. We produced a user experience document consisting of the complete sitemap, screenshots and rationale to assist the product, marketing and development teams to identify the redesign decisions and effectively pitch the product in their individual spheres.
Greatly helped the success of the project. The user interface is user friendly—easy to use, and intuitive.
Head of European Program Management | HRG
Visionär helps you develop successful easy-to-use Desktop, Web and Mobile product experiences by approaching projects through User-Centered Design.